This is the first commercial I can remember. I was five years old and it was during the 1995 super bowl. Between the San Francisco 49ers, and the San Diego Chargers. I thought it was the funniest thing i had ever seen.
Today I look at it with a critical eye and can see the tools of persuasion they use. They use repetition with the amount of times they say Budweiser.
They use nostalgia, the was they say bud, weiser. it reminds me of Marco Polo.
Humor, watching talking frogs is funny.
Sex, they used a sexy tree frog, and when the frog is "laughing" it looks like he could be humping.
SATISFACTORY m.m., James.
ReplyDeleteYou've selected a very rich media text - why not go much deeper with your tools for EXCELLENCE?
Dr. W